Straight North knows how to choose keywords and phrases that will help your business get noticed. SEO content allows your company to appear in top spots on the list of results produced by a search engine such as Google or Bing. This firm will help you write the text you need to reach the top of the list. Consumers will use a certain word or phrase when searching for products your company carries. The trick is anticipating the words that your customer base will enter in the search engine. The more often your website uses these words or phrases means the higher you will appear in the results. Straight North knows most customers will only select websites from the first page of results and typically the businesses that appear at the top of the list before making a purchase. You can learn more about the benefits of SEO content on their website.