If your business lacks direction now may be a great time to choose Straight North. The firm is receiving recognition for its leadership in the online Straight North industry. Although the firm offers a full range of professional services, they are right now being recognized for their work in the field of search engine optimization (SEO). Simply put, SEO is the science of matching website content with related internet searches. As a result of successful SEO, people looking for a particular product or service will see a brand offering that product service in search results and click that link. As a result of Straight North's SEO services, their clients receive large amounts of qualified traffic from search engines that convert at exceptional rates. In addition to SEO, Straight North offers other services such as PPC management and social media marketing to help clients generate more leads and increase sales.