Optimizing a site for search engine ratings does not have to be at odds with the site's quality of information or flow of its content, especially if the team at Hudson Integrated is implementing the search engine optimization (SEO) services. As one of the nation's ten best performers in SEO campaigns, Hudson Integrated is staffed by both marketing and programming experts who work efficiently and enjoy what they do. SEO is a lasting marketing campaign, and Hudson Integrated knows that algorithms change from time to time. The words that people use for their searches may also change over the years, which is why Hudson Integrated offers ongoing support, analysis and updates for all of the sites that it works on. The team at Hudson Integrated tracks their campaigns so that they can show the client the boost in site ranking. Hudson Integrated bases all of its SEO services on data.