Boostability was founded by Travis Thorpe and Jared Turner in 2009 with the focus on great cost and value search engine optimization services for small businesses. The way they would achieve this is through core principles such as transparency in terms of progress and process. Their claim to fame was a development of an online marketing technology that would streamline SEO services. This type of strategy divided the workload among specialists and made it possible for the company to offer SEO services at an hourly rate in comparison to what other companies charge. The company continues to grow a phenomenal pace with just 13 employees in the beginning to nearly 200 full time employees as of December 2012. If one is looking into SEO solutions, this company provides leading local search seo, proven traffic boosting results, full service search marketing services, and the ability to accomdate small business budgets despite being such a big company.