Coalition Technologies is a marketing firm that works with clients from the Los Angeles metropolitan area. The agency's portfolio includes plenty of websites that have been launched for customers in Hollywood and other entertainment niches. Coalition Technologies also helps small businesses get some leverage on the Web in order to beat the competition. Search engine optimization is a method that guarantees to attract visitors to a given website. Once people browse an optimized website, they are prompted to visit a physical location of the business that is promoted. In other words, SEO ultimately increases virtual Web traffic and actual walk-in traffic. Brick-and-mortar businesses that don't have a website can still benefit from search engine optimization by Coalition Technologies. This company could easily list its clients on popular directories, review websites and other resources. Nevertheless, Coalition Technologies strongly suggests that customers register a domain name and then have it developed professionally.