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The advent of online access and the value of websites has been especially advantageous for those in the legal profession. That's because it allows potential clients to organically make their way to a law firm's offices, in contrast to past generations of attorneys who needed other more laborious methods of recruitment. The value of SEO is something that many law firms either don't understand or simply don't have the time to focus on, which is why Boostability is available for that specific task. Their knowledge of the legal industry allows them to implement terms within the copy of a firm's website that result in a move toward the top of any search that takes place. It's become common knowledge that any company that knows how to use SEO to its advantage can thrive, simply because of where that business finds itself on search engines. Boostability can aid in that endeavor.