SEOValley caters to clients who would like to gain an international presence in various niches. The company operates multiple satellite offices throughout the world including India, Australia, United Kingdom and United States. For the most part, this agency focuses on boosting websites for English speakers. However, efforts are still taken to refine websites as needed in order to appeal to people who speak other languages. SEOValley believes that it is critical for clients to narrow down their margins as far as the target audience is concerned. It is much more effective to focus on marketing campaigns toward a small demographic than to advertise to a broad audience. This company understands the challenges that arise with appealing to mobile users and desktop users. Therefore, websites are made responsive in order to convert traffic into potential sales. Analytic tools are then utilized to study the performance of SEO tactics and net conversion rates.