ROI DNA works to identify the best ways to use search engine optimization to help physicians get listed on the first page of local searches. They link the client to other sites in the community that are already established and have a good reputation to boost the public image of the doctor or hospital. ROI DNA connects the hospital or pharmacy to local physicians near the office. They network with similar agencies that help boost the brand. Doctors count on the experts at ROI DNA to help them track changes in keyword use so that they can stay ahead of the other physicians in the area. They want to keep the client on the first page of searches so that they continue to get new patients. Increasing brand loyalty is another area where ROI DNA provides services for the doctor to help them promote trust and transparency for annual growth.