Wakefly is a Boston-based agency that operates in the digital marketing and public relations services. Online marketing and media relations are the agency's forte and being a data-driven online presence is often the best way to promote a business or any kind of service. Search engine optimization (SEO) is the most used service done by the company and works when the business tags a client's website to some keywords and when customers do a search for that name, the business will be the first result to pop up, which in turn means that audiences will be able to find the brand easily without hassle. Website design is also a major service promoted at the company and this is also crucial because having a professional business website can mean the difference between success and failure. This also includes having functional links and a background that is clear and not too distracting.