Selling real estate is an industry that is closely linked with the trends in the housing market. SEO campaigns by the firm at Real Estate Webmasters understand this dynamic and the jargon that come with it. Keywords need to be anchored to relevant content with articles and blogs that empower and educate the targeted audience. Before maximizing resources and strategies, they drill down on the existing website infrastructure. Experts at this firm implement a nine category SEO audit to identify areas of improvement as well as enhancing strengths. Results lay a foundation with websites that are organized, aesthetically pleasing, and highly functional. Building area and property pages fall seamlessly into place. Branding is next with messaging that attracts traffic and high-profile back-links. Forward-looking strategies with insights set long-term goals for social media and mobile device platforms in two packages. The first is On-Page Optimization and the second is Content Marketing.