Search Engine People is the name of a search engine optimization firm that specializes in the creation of restaurant management. Search Engine People is based out of Toronto, Canada and has often been described as one of Canada's leading public relations and media agencies when it comes to getting results in for clients. In fact, getting results is always the name of the game and in doing so, helping clients see their potential and stand out in a very crowded market. As an award-winning company, the agency performs a lot of work in various ways, namely through strategizing and marketing. Here, they learn about the client's needs and wants and who their product is marketed towards. Once a campaign begins, the workers can monitor everything that happens and record the successes as well as failures and adjust accordingly. Feedback becomes especially important when helping a client to reach their goals.