Wild Boy has found a niche in the search engine optimization market allowing them to climb the ranks to be called a Best Restaurant SEO Firm. They help new and rebranding firms reach out to the public and build an image that people instantly recognize. They incorporate the most commonly used web terms into social media content and landing pages to ensure that the right traffic levels are reaching the restaurant site. Wild Boy works to keep up on keyword changes so that they can create fresh and relevant content that people want to take the time to read. They place this information on social media sites like Facebook and talk about the client in news articles and blog posts that concern the food industry. Wild Boy uses detailed comments and pictures to get people talking about the client and sharing the information, so others want to set up a reservation.