A Secret Backlink Strategy For Small Businesses That Want Tourist Customers
If you run a local business that would interest tourists or business travelers, backlinks from hotels, motels and bed-and-breakfasts can be very useful. Obviously, these types of websites wouldn't want to link to a muffler shop, but, they may want to link to a local coffee shop or gift store selling local goods.
A backlink from a small bed and breakfast may not be worth much to a national organization, but it is useful for ranking better in local search results. Google will see the link as a recommendation from another local business. If you can only get a nofollow link, a mention of your business name, address and phone number is a citation.
You can't use the Airbnb platform to solicit links, but you can contact other accommodation websites in your area. Don't waste your time on ones that will not want to link to you because you are their competition. For example, if a hotel has a fine dining restaurant, they might not want to link to yours because they want their guests to eat there. Think outside the box. You can ask campgrounds and RV parks in your area to link to you. Imagine what people may need if they are staying there, such as groceries.
It's never easy to get people to link to your website. If possible, you can offer a discount to customers staying at the accommodation. This gives the website owner an incentive to link to you. For example, you could offer a 10 percent discount at your restaurant if they show their motel key. Write a sentence with your link in it and send it off. All the publisher would have to do is paste it on their website.
Even if this tactic does not help your local SEO, it's not a wasted effort. You may dive more customers to your establishment. For more information click here https://www.reddit.com/r/SEO/comments/ljewx0/airbnb_backlinks/.