Digital marketing has long been more popular than traditional advertising methods such as billboards, posters, radio commercials, and television ads. Although the U.S. Bureau of Labor Statistics doesn't differentiate between digital marketers and their traditional counterparts, the BLS does indicate that the advertising and marketing industry is growing. There are currently 314,900 advertising, promotions, and marketing managers in the United States, a position that's projected to grow at an above-average rate of 6%.
Jobs Eventually Get Old
Whether it's digital marketing or something else, all jobs get old. Although people tend to enjoy true careers more than short-term gigs or temporary jobs, everybody gets tired of their employment at some point. This is also true for digital marketing professionals, including search engine optimization specialists, web designers, copywriters, and others who make a living from digital marketing.
Most people don't stay in the same line of work throughout their working lives. According to another survey from the U.S. BLS, the average American tends to change jobs 12 times before retiring. Although switching careers can be stressful and difficult to follow through with, weighing your employment options should be easier with these statistic in mind.
What Do Digital Marketers Actually Think About Switching Careers?
One unnamed digital marketing professional says, "About two times a day." Although they were undoubtedly joking, they still toy with the idea of changing careers from time to time. Initially, this professional wanted to be a data analyst. Shortly after being hired as a data analyst at a digital agency, they were transferred to the agency's SEO department. While happy with their current position, they ultimately think they'd be best off as a WordPress developer.
Here's Another Case Study to Consider
Another professional who has nearly a decade's worth of SEO experience claims they haven't been able to find a good exit opportunity since their second year, when they initially wanted to leave. They say that the worst part about their job is dealing with bosses, the overall corporate environment, and clients.
They said they were considering working from home as a freelance SEO specialist or digital marketer, depending on whether they could build up enough clients or not. For more information click here https://www.reddit.com/r/SEO/comments/m1tkbw/haveyoueverthoughtaboutswitchingyour_career/.