Digital Marketing Resources for SEO Professionals

Physicians, mechanics, architects, lawyers, engineers, and many other esteemed professionals are expected to constantly read up on developments that are shaping their fields of expertise. Not surprisingly, search engine optimization professionals are also supposed to stay abreast of what is happening in the world of digital marketing.

An important goal of SEO professionals should be to understand the current trends they can act accordingly upon. SEO professionals are the ones tasked with identifying changes to search engine algorithms and ranking methodologies. They should also understand what kind of digital content audiences are responding positively to. The best way to stay up-to-date on all this is to tap the right sources of information related to the digital marketing industry, and here are the most reliable in 2021:

Evidence-Based Marketing

This newsletter is offered on the Substack publishing platform, and it really lives up to its title. The scientific approach to measuring consumer sentiment and intent is often discussed on this newsletter, which is worth subscribing to because the free version only scratches the surface of all you can get from it.

The Blogging Millionaire

This podcast has opened the eyes of many SEO professionals who were not fully aware of how the content creation industry really works. Similar to Ryan Holiday's 2012 book "Trust Me, I'm Lying," this podcast is known to reveal some uncomfortable truths about the SEO industry; nevertheless, it can be very enlightening when it explains current trends and why they matter.

SEMRush

Even though the SEMRush website offers a gold mine of fresh SEO information, you should just straight to this company's YouTube channel. Even though most of the SEMRush videos are of the tutorial kind, they are extremely informative and worth checking out based on their polished production values alone.

Some Good Content

As its name clearly implies, this newsletter provides readers with excellent content ideas they can either develop themselves or discuss with content creators. Author John Bonini fills this newsletter with solid advice related to topics such as editorial calendars, writing tone, drip email campaigns, and why technical SEO is no longer as effective as it used to be. For more information click here https://www.reddit.com/r/SEO/comments/n58b0f/resourcestogettingbetteratseoand_content/.