Not All Keyword Search Tools Are Created Equal

An SEO marketer wanted to know how two different keyword search tools compare when it comes to the difficulty of the keyword. In particular, they wanted to know about Ahrefs versus SemRush. They wanted to know which of these tools are trusted by other SEO marketers. In their opinion, SemRush is the inferior tool compared to Ahrefs.

One person wrote back and said that it depends on what the person wants to do with the tool. Some people are fans of Ahrefs because of using the results for links. Other people are fans of SemRush for content tools and keyword research. If it is related to a keyword, this person would not consider Ahrefs. They added that Ahrefs has not updated its database in a long time.

A different commentator said that in their native language, they would use SemRush. Ahrefs is useless for them because it shows all of the short-tailed keywords that are easy to rank with all the time. Another person said the opposite, but these people did not explain what native language they speak.

Someone else added that between the two tools in question, there is a lot of variation from one keyword to another. Both tools are wrong for a lot of keywords, and both can be right for a lot of keywords. They have found Ahrefs to be slightly more accurate, but sometimes it is way off.

Another person agreed that there are a lot of variations in rankings and links between these tools. They recommended that the original poster and anyone else choose one of them and be consistent about the one they use. They have found SemRush to be better for tracking the site's ranking and Ahrefs to be better for links.

Someone suggested that the original poster take a look at Google's AdWords keyword planner. They believe that SemRush is as good as Ahrefs. A different individual said they don't look at keyword difficulty. They look at competitors and their backlinks. They added that not all metrics are based on volume. The original poster should also consider content marketing and competitors. For more information click here https://www.reddit.com/r/SEO/comments/jp2xbr/keyworddifficultyahrefs1vssemrush75/.