Tech Pros Take Neil Patel With a Grain of Salt
Neil Patel Could Teach Marketers a Few Lessons
Those who work in Internet-related fields are probably familiar with Neil Patel. Whether you are a web designer, SEO freelancer, or marketer, Patel can probably teach you a few things.
Yes, Neil Patel is a polarizing figure. Some people love him for his ability to remain relevant in a number of sectors, while others hate him for his market saturation. That doesn't change the fact that Patel has become one of the most recognized and successful angel investors in the world today.
Neil Patel is the founder of KISSmetrics, Crazy Egg, and Hello Bar. He has been a consultant for Amazon and other large companies. Patel would probably be the first to tell you that he is a marketer, pure and simple. Sometimes that means marketing his ability to market anything from SEO to web development.
One of the primary areas of Patel's expertise is SEO. If you listen to some of Patel's critics, he offers little in terms of actual SEO strategy. Look a little deeper and you'll see that Patel's approach is smart. He offers enough to demonstrate that he knows his business. After that, it's all about who wants to pay for his services. A lot of big name companies do.
Any SEO professional will tell you that you never give up your secrets. Not for free. Your goal when trying to sell knowledge to others is to offer yourself up as an authority. You can only do that when you have a reputation for delivering the goods after the sale.
As a salesman you are always marketing to non-marketers. That requires you to approach the delivery of your product in a different way. For some, the tease of knowledge to share may be off-putting. For others, it pegs the marketing professional as an authority. For more information click here https://www.reddit.com/r/SEO/comments/jmgrg8/doesanyoneelsethinkthatneilpatelisuseless/.