The Term Webmasters Is Now an Obsolete Term in Tech

On Thursday November 12, Google made an announcement that its Google Webmasters Central is changing its name to Google Search Central. A person shared this in an SEO marketing discussion group and wanted to know what the other members thought about the change. One thanked the original poster for the information. They said that the update will help them find the information they need in less time.

Another person said that the change makes sense. Someone else added that 2020 is full of surprises. One person wanted to know if this was news made to distract people. Someone didn't understand that comment and asked what people need distracting from at the moment. Another person said Google's direction is obvious and thanked the original poster for making their job more predictable. A commentator added that they are betting on Google renaming and rebranding all of its products in the short-term future.

According to Google, the first use of the word "webmaster" took place in 1993. This was years before Google existed. In Google's opinion, the term is now archaic. Its use is in decline. In a user experience study that Google recently conducted, few professionals identify themselves as a webmaster these days. They're more likely to call themselves a web developer, blogger, online marketer, SEO provider or site owner.

In thinking about ideas for a new name, Google's team realized that there is not just one term that properly summarizes all of the work that people do on websites. They decided to focus more on the topic of discussion, which is Google Search. In the end, they decided to change their name from "Google Webmasters Central" to "Google Search Central." They are doing this on their websites and all of their social media accounts. Google's goal remains the same. They still want to help people boost their website visibility. They also want to help people do better on Google Search. To that end, Google is making the changes to all of its platforms in the next couple days. Users should be prepared and update their bookmarks and links in a hurry. For more information click here https://webmasters.googleblog.com/.